Strategic support, tailored to your needs.

I offer focused, advisory-led engagements designed to bring clarity, insight, and direction when it matters most. My services are structured to support progress without unnecessary complexity or long-term commitments.

A partnership-led approach, not a list of deliverables.

I work alongside founders and teams as a strategic partner — offering clear thinking, thoughtful challenge, and practical guidance.

My services are designed to be flexible, lightweight, and high-impact, giving you access to senior product and design expertise without the need for a full-time hire.

Each engagement is shaped around your context, goals, and constraints.

Core Services

All services are offered as fixed-scope engagements or short advisory partnerships, depending on what best supports your goals. This keeps work focused, transparent, and aligned with your priorities — without long-term commitments unless they make sense.

Clarity Path

Sharpen direction. Focus effort. Move forward with confidence.

  • Founders and teams who need clarity before scaling, hiring, or investing further — and want to cut through noise, competing ideas, or uncertainty.

    • Unclear or shifting product direction

    • Too many ideas, not enough focus

    • Preparing for growth, hiring, or funding conversations

    • Aligning stakeholders around priorities

    • Deciding what not to build

    • Clarifying your product vision and focus

    • Refining your value proposition

    • Defining your audience and core problem space

    • Prioritising what matters most for the next 30–90 days

    • Identifying risks, assumptions, and blind spots

    • Clear, confident product direction

    • A focused roadmap for your next phase

    • Stronger alignment across decisions

    • Momentum without overwhelm

Insight Journey

Ground decisions in real understanding — not assumptions.

  • Teams and founders who want to validate direction, understand users more deeply, or reduce risk before committing time and resources.

    • Building based on assumptions

    • Conflicting opinions without evidence

    • Unclear user needs or motivations

    • Early traction without understanding why

    • Preparing to refine product or pitch to investors

    • Clarifying research questions and goals

    • Exploring user behaviours, needs, and motivations

    • Synthesising insights using AI-assisted analysis and human judgement

    • Identifying opportunity areas and risks

    • Connecting insight to clear product decisions

    • Clear, actionable user insight

    • Stronger confidence in product direction

    • Reduced risk and wasted effort

    • A shared understanding your team can align around

Product Growth

Strengthen your product foundations to support scale.

  • Founders and teams who have something in market, but need structure, coherence, or direction to support growth.

    • A product that feels messy or inconsistent

    • UX or flows that don’t scale with the team

    • AI-generated or early-stage design needing refinement

    • Design debt is slowing momentum

    • Preparing a product for wider adoption or growth

    • Reviewing and improving product structure and flows

    • Clarifying UX and interaction direction

    • Establishing lightweight, scalable design foundations

    • Improving consistency and decision-making

    • Defining practical next steps for your team or developers

    • Clearer, more coherent product direction

    • Stronger foundations for growth

    • Improved confidence in design and UX decisions

    • Practical guidance your team can act on immediately

Flexible, focused, and designed around your needs.

Support may include, but is not limited to:

🌟 Strategic sessions

🌟 Advisory check-ins

🌟 Async feedback and reviews

🌟 Product and UX critique

🌟 Clear written guidance and next steps

Pricing note

Pricing reflects the scope and depth of each engagement, with most services starting from £600.

We’ll always discuss fit, expectations, and outcomes before moving forward.

Designed for early and growth-stage teams.

Let’s start with a conversation.

If you’re unsure which service fits your needs, we’ll work it out together.

The first step is to book a free 30-minute chat, no-pressure conversation to understand your context and explore whether working together makes sense.